Kobe Lite




Silk - 160


Belt + Collar Studs + Sleeve Studs

A fellow Toronto native, Allegra is best known as a vlogger and co-founder of fashion label Uncle Studios.  Allegra leads a loyal following through her honest exploration of entrepreneurship, beauty, fashion and travels - most often with a By The Namesake leather jacket in tow.


How would you describe your style in 3 words?

Casual, Comfortable, Ever-changing

Most worn pair of shoes?

White Common Project Sneakers

Perfect Date Outfit?

White ribbed tank, well-fitted jeans and a leather jacket

Beauty product you can’t live without?

Lip Balm or Aveda's Be Curly Curl Enhancer

Studs or Fringe?

Ouuf that’s a tough one... Studs.


What City Has Most Influenced Your Style?

Toronto – I think this city screams casual and so does my style.

What is the best advice you have received in your career? The Worst?

Best: Everyone is replaceable (keep your head down, work hard and stay humble because everyone, no matter what, can be replaced).

Worst: If you work hard, the things you want will come. I think you really need to go after things that you want.

Describe your perfect outfit to wear with your leather jacket?

Literally anything. Jeans, white tee or a cute summer dress. A leather jacket is the only jacket I travel with most of the time.

Who is a woman you admire?

My mother – she sacrificed a lot for me and is extremely hardworking and kind.

What has been the highlight of your career so far?

There’s been so many. Even the small things I take as wins. The big things would have to be either getting nominated for a revolve award, being featured in big publications such as Elle and Vogue or when I became financially stable doing the thing that I love.

What is a goal you have set for this year?

I’m definitely very focused on my company, Uncle Studios, this year. It’s a big growth year for us so I’m trying to be around and support my team as much as possible. Also, with everything going on in the world right, now my goal is to just help people through this weird time by creating positive content that people can escape into.